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Proven Process

phase 1 | Identity

Brand building starts by defining who you are for the world to see.

phase 2 | Validity

Authenticate your message with content and thought leadership.

Phase 3 | gravity

Create a gravitational pull that brings your target audience to you.


Reason to Believe

At Grasslands, we do things differently and with distinction. We understand that our clients have many choices when it comes to engaging with an agency—and to that end, we work hard to lead with transparency, authenticity and journalism-mindedness.

But what does a qualifier like journalism-mindedness mean in an agency? It means we show our work. It means we act with integrity and clarity. It means not overpromising and under-delivering. It means active listening, note-taking and treating your brand like the important story it is. We employ journalists, digital marketers and professionals with top-notch experience, relationships with media outlets and a passion for delivering exceptional work.

Reason to Believe

We lead with transparency, authenticity and journalism-mindedness.

We are driven by strategy, big ideas and results.

Our team of veteran journalists, marketing experts and communications professionals brings unparalleled experience in cannabis and psychedelics marketing, deep media relationships and an unbridled passion for delivering exceptional work.

We are committed to working with our clients to create real change in and out of the cannabis and psychedelics industries.

WHat our clients are saying

Inclusivity and proactivity are at the heart of everything the team at Grasslands does. They are approachable, welcoming and excel at communicating. Like any cannabis brand, we have certain constraints, and Grasslands knows how to figure out what will work best and be most effective with those in mind.

Grasslands just makes everything so easy for us. They know exactly how we want to be represented as a brand and always ensure that we are being promoted in the best possible light.

Missy Bradley
Vice President of Marketing

Grasslands has been such a present advocate for our organization since day one of working together. They are a team full of capable, intelligent, and responsive individuals who truly care for their clients. It is evident that their culture is incredible and they love the work they do because it shows in their thoughtfulness and extreme care in detail.

Grasslands has helped our organization to gain a great deal of media attention and always show up to strategize what is ahead. I could not dream up a better agency to collaborate with.

Sasha Kalcheff-Korn
Realm of Caring
Executive Director

As a business owner, I am constantly pulled in so many different directions. Before I partnered with Grasslands, I was reaching out to media outlets solo, scheduling my own interviews, writing my own content and always running out of time trying to get everything done to keep my business running the right way. Grasslands has completely changed that. Now, I can spend all of that time doing the things that better my business. My relationship with Grasslands frees up so much of my time to be a better business owner. 

I also now have more of a goal and a direction thanks to Grasslands. Instead of me just blanket-spreading information about my business and hoping it gets picked up by media outlets, Grasslands uses its network, relationships and know-how to find quality places to put my information and help reach my target audiences. Anyone can place an ad in a magazine—earned media is really the only thing that matters to me, and that is where Grasslands excels. They are also great communicators, very supportive and always on top of what I’m doing.

Kim Stuck
Founder & CEO

Electing to partner with Grasslands has proven to be the right choice at the right time for Escape Artists as we embarked on an extensive brand refresh coupled with several new product launches. Leveraging Grasslands’ expertise in not only PR, but also messaging strategy and content development, has been invaluable. We searched for a team that understood our nuanced industry, held the right connections, and approached the right opportunities. Grasslands has hit the mark.

Alison Di Spaltro
Escape Artists
Chief Executive Officer

Everyone at NOXX is very impressed with the Grasslands team and its output! The Grasslands team is quickly becoming our standard of excellence, in which we evaluate our other partnerships.

Laura Hufschmidt
Chief Marketing Officer

Working with Grasslands has completely shifted our presence with American media. Their team is knowledgeable and professional, and they grasp the complicated technical aspects of our brand story with ease.

Anna Cordon
Filament Health
Director of Communications
A award for leading industry employer by Mg Magazine.
An award for Public Relation from Clio Cannabis for Grasslands Agency.
An award for C-Suite by Denver Business Journal for Director of Operations of Grassland Agency Debbie Mchugh.
An award for most effective PR Firm from the Green Market Report.
An award for Adcann Marketer of the Year Ricardo Baca.
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