Founded in 2016, Grasslands is an Indigenous-owned marketing agency specializing in strategic public relations, integrated marketing, thought leadership and digital advertising in highly regulated and emerging industries such as cannabis, hemp, AI, biotech, real estate and beyond. The 18-person Grasslands team hustles hard, dreams big and demands more for our clients. We’ve tactfully guided clients through launches and acquisitions, celebrations and crises, IPOs and exits—and our client criteria sets the standard for the brands with which we collaborate. The team is led by veteran journalist and Marketer of the Year Ricardo Baca, Grasslands’ Founder and CEO. Grasslands is proud to have been awarded the prestigious Denver Business Journal 2020 Small Business Award, and Westword magazine named Ricardo one of Six People to Watch in Colorado Cannabis in 2021.